Coalescence Coffee Company

a community that happens to also serve really good coffee.
Coalescence Coffee Company emphasizes creating spaces where people are welcomed and valued, and where those people can gather, learn, ideate and build together- all around one of the greatest unifiers and wonders of the world- coffee. Located in Norfolk, Virginia's Railroad District, Coalescence bridges its connection to the local community to its connection with the world- from its founders' coffee origins in Germany to its partnership with Rwandan entrepreneurs seeking to build those same spaces for reconciliation and relationship in their communities.

Local Business, SMB
Organization Type
Industry/Sector
Food & Beverage
Vision & Values Realignment: Partnered with the founder to revisit Coalescence’s origin story, clarifying its mission, core values, and desired impact to more strategically guide priorities and future opportunities.
Customer Insight & Archetype Exploration: Explored patterns of guest engagement — from purpose of visits to travel distance and frequency — to surface informal customer archetypes and inform more intentional experience design strategies.

